Practical seller guides
Workflow guides for real seller questions, with calculation logic, checklists, common mistakes, and matching on-site tools.
Cross-border profit: revenue, fees, shipping and ad costs
Put marketplace fees, payment fees, tax reserve, product cost, logistics, ad spend, and FX into one model before scaling orders.
Read guideFulfillment costs · 5 minShopee and small-batch logistics cost checklist
Estimate chargeable weight, air and sea freight, surcharges, and handling fees before asking a forwarder for a formal quote.
Read guideAd contribution · 6 minWhat to check when TikTok Shop ROAS is not enough
Review ROAS, CTR, conversion rate, refund rate, CPA, and profit together before deciding whether to scale or pause a campaign.
Read guideFulfillment costs · 5 minWhen does an overseas warehouse become cheaper than direct shipping?
Compare daily orders, direct shipping unit cost, pick-pack, last mile, storage, and return handling to estimate the break-even point.
Read guideProduct screening · 5 minHow to mine competitor reviews for product and listing ideas
Cluster competitor reviews into shipping, sizing, quality, durability, and packaging buckets to improve product pages and FAQs.
Read guideCreative prompts · 4 minAI product image prompt checklist for creative testing
Build prompts from product, audience, pain point, scene, visual style, output format, and manual compliance checks.
Read guideTitle drafts · 5 minShopee and Lazada title workflow for first listing drafts
Generate a readable title and bullet draft from product name, high-intent keywords, platform limits, and manual review steps.
Read guideProduct screening · 5 minProduct selection scorecard for new cross-border sellers
Score demand, gross margin, review pain points, competition, and ad intensity before buying inventory.
Read guide